According to the Merriam Webster online dictionary, the word “Blog” was the number one searched word of 2004 because everyone wants to know what a blog is and how to use blogging to enhance their website sales.
The Merriam Webster definition: “Blog noun [short for Weblog]: a Website that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer.”
Blogs, short for Web logs, are online journals, places where Web surfers can find information on specific topics or, simply, be voyeurs into someone else’s life. There’s hardly a media outlet that hasn’t covered the rise in blog popularity, and the question of whether bloggers are the same as journalists is a hot news topic these days.
Every day, more blogs are being created or abandoned. But, unlike the diaries of our youth, equipped with lock and key, these journals are open to anyone who wants to read them (unless password protection makes the blog by invitation/subscription only).
If, for example, you want to see someone’s grocery lists, there’s a blog waiting for you; if it’s recipes you’re after, or a tip on the hottest new restaurant, there are hundreds. With the number of hardcore foodies living all over, new food and wine blogs pop up constantly. Food blogs let people connect and share one another’s cultures, even if they only live a mile apart.
Some blogs have become so sophisticated that it’s hard to differentiate them from online publications. Many food bloggers accept advertising, request books to review from publishing companies and provide professional-looking pictures for each recipe.
But most bloggers aren’t food professionals. They’re the food-obsessed who have bent one too many of their friends’ ears with a list of what they ate and where, or the budding photographers who find beauty in a hunk of meat.
Food bloggery is a worldwide phenomenon. From Paris comes the blog Chocolate & Zucchini; Noodle Pie is eating his way through Saigon; and A Movable Feast chronicles work in the kitchen of Spain’s El Bulli.
If food is a popular common denominator, then health and housing are right behind — actually, their importance make them numero uno in the rankings.
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